On Hiatus

I’ve decided to put the blog on hiatus for the time being to focus on work, family, and school.  It may very well return once I complete my MBA in late 2009 or early 2010.  In the meantime, feel free to peruse the archives for topics of interest.  Thanks for stopping by.

Take Five

As you’ve noticed recently, I’ve not posted since early January despite intentions.  Given my hectic schedule for the first quarter of this year, I’m going to put Fitness & Wellness in America on hiatus until the spring, when I can devote more time to it.  Thanks for reading, and hopefully we’ll meet up again soon.

Trying Again

‘Tis the season for taking the first action steps of the latest New Year’s resolutions, albeit with a bit of a twist this time around, courtesy of our current economic woes.  Or maybe not.  I heard someone say recently that he thought the economy would drive people out of some of their New Year’s resolutions faster, but I’m not so sure, at least when it comes to health and fitness.

On the nutrition front, a lot of people are trading down and buying groceries at Aldi and Wal-Mart.  I haven’t seen yet how this is affecting health food chains like Whole Foods, if at all, but if people are shopping at a Whole Foods in this economy, then they’re committed to the lifestyle.  Those who are trying to buy healthy at a Wal-Mart aren’t likely to be swayed off their resolutions as a result of finances.  Will power maybe, but not that.

I think the economy is similarly a non-issue for resolutions pertaining to exercise.  For example, if people have a health club membership, then they’re already paying for access – they simply need to take advantage of it.  If they don’t have a membership, then they’re not likely to start right now due to the economy.  That’s not to say that there won’t be people out there doing exactly that.

Overall, even in these tough times, I think one’s success with health-related New Year’s resolutions still comes down to personal behavior and one’s support system, not personal finances.

For the New Year and Beyond

Consistency in blogging hasn’t been my strong suit in recent weeks leading up to the holidays, so that (consistency) will be one of my short-term goals for the New Year.

I read in the Dec. 29th issue of the Wall Street Journal that a Russian professor is generating some publicity from his predictions that the US “will fall apart in 2010.”  His theory is that economic difficulties will lead to civil stress and possibly a civil war, leading to the break-up of the States into regions influenced or controlled by interests such as the EU, Canada, Mexico, Russia, Japan, and/or China.  I don’t agree with the prof’s prediction, but I can’t say that I disagree with his assessment that we have some major economic and financial work ahead of us, and for years to come, not just for the short-term.  My concern is that the vast majority of the country doesn’t see it, so I’m hoping the President-Elect Obama will continue to send the message that people need to step up because “we know that government can’t solve every problem.”

So, what does all this have to do with our physical fitness and overall well-being?  Well, it struck me while reading the WSJ article that our economic issues are going to require some fiscal discipline to address them, just as we, as individuals and as a society, need to have some physical discipline to address our health (or lack thereof, today).  By looking around it’s hard to argue against the notion that today our society is lazy – physically, mentally, and behaviorally lazy – and we don’t know how to delay instant gratification or how to put in some work to get a desired benefit, whether those benefits are higher net worth in the future, or a stronger, healthier body in the near-term.

The link between seemingly unrelated areas of life and their impact on one’s success – however one defines it – was illustrated for me several years ago when working with a patient at a hospital-based wellness center.  A gentleman, who was a successful entrepreneur and owner of about seven businesses, came to see me for behavioral and practical help with exercise.  It turns out that he had just recently found his unique solution for the first part, the behavioral part, prior to seeing me, so I can’t take any credit for it.  For years he put his energy into his work and couldn’t ever seem to make any health-related lifestyle changes stick.  At one point, someone asked him why he didn’t treat his body like one of his businesses – and that clicked for him.  He found that the goal-setting, discipline, and other tools that he used for his work could be successfully used for his health, and his improved health in turn helped him not only enjoy life more, but also add to his business success.

When we realize that we’re the entrepreneurs of our lives and take control our health and our wealth, we – individuals and society – will be better off for it.  And who knows, maybe the U.S. will last long enough to see 2011.

Underappreciated Resources

Ever feel like your employer doesn’t quite value your contribution to the organization?  The other day a colleague told me about a conversation she had with a contact at a national health club chain – you might be surprised which one – that featured exactly that situation. This person is a personal trainer at one of the company’s locations, and was surprised to recently learn that as part of the firm’s cost-cutting efforts in the wake of the recession, she and her fellow trainers at the club have inherited responsibility for the cleaning and upkeep of one of the facility’s restrooms.

Excuse me? The fact that some facilities treat their personal trainers – their fitness and health professionals – as simply a club equivalent of car salesmen is bad enough in my view (perhaps I’ll save my detailed view on that for another post). Now this company decides that having these professionals clean bathrooms is a good bottom-line strategy. Demoralizing? Yeah, I’d say so. Let me line up to work there. Increased staff turnover? Coming right up. Brand equity? Uh, yeah, I think the club’s and each individual trainer’s brand just took a hit on that one; let’s face it, would you view your doctor or the practice the same way if you walked in the bathroom and saw him/her cleaning up and replacing the toilet paper? Poor resource allocation? Yep, got that one here too – these people are supposed to be generating revenue by transforming lives, and now instead of working on their craft or client management during their downtime, they’re pulling out the Charmin.

Monthly dues are typically the dominant source of revenue for facilities, but programs, services, and food & beverages are where a club really makes its money and reinvests into the equipment and facility. And given that the health club industry is essentially a service business, it makes sense that clubs respect their providers since they – in various areas of a facility – are the ones creating the experience for users. Equipment is great, locker rooms are a wow factor, but people are really the difference-makers. Unfortunately, some companies treat their differentiating factors like commodities. Not a problem for patrons as long as they are comfortable lowering their expectations.